A concise founder-focused article arguing that while attention and virality can be engineered, long-term business value comes from protecting audience trust through disciplined monetization decisions and a clear "Trust Stack" filter.
I ignored the warnings and bet big on Puerto Rico in 2014. Here's what it taught me about contrarian bets, real asset value and the power of showing up.
Julia Huang is the founder and CEO Intertrend Communications, which prides itself on being “the Most Award-Winning Result Driven Asian American Advertising Agency.” The company was launched in 1991, “before ‘multicultural marketing‘ was even considered a serious growth category,” Huang told Entrepreneur. Here she breaks down the launch and growth of her company, and how […]